Decision guide

WooCommerce to Shopify migration

Moving from WooCommerce to Shopify can reduce the work of running a store, but it is not a simple export and import. Products move fairly easily; order history, customer accounts, custom features and old URLs need planning.

This page helps you decide whether the move is right for you, and shows what a careful migration involves so nothing important is left behind.

Decision guide · Web & E-commerce · Custom quotations only

Illustrative diagram

WooCommerce store

  • Direct import
    • Products
    • Variants
    • Images
  • App-assisted
    • Customers
    • Order history
    • Blog posts
  • Rebuild or replace
    • Custom plugins
    • Theme
    • Checkout extras
  • Redirect
    • Product URLs
    • Category URLs
    • Old pages
How store data moves to Shopify. Different parts of a WooCommerce store move in different ways.

Should you move at all?

Migration is worth it when the problems it solves outweigh the work. Be honest about both.

Stay on WooCommerce

Suits you when

  • Your store relies on custom features that are hard to rebuild
  • You are comfortable managing hosting and updates
  • The current problems can be fixed in place

Watch out for

  • Plugin and hosting maintenance continues
  • Security updates remain your responsibility

Move to Shopify

Suits you when

  • Maintenance is taking time away from selling
  • Your needs are covered by Shopify features or apps
  • You want hosted checkout and platform-managed updates

Watch out for

  • Some custom features need apps or rebuilding
  • Recurring platform and app charges
  • URL structure changes

What transfers and how

WooCommerce to Shopify data mapping
DataApproachNotes
Products and variantsCSV import or migration appOptions are restructured to fit Shopify's model
Product imagesImported with productsChecked for size and missing files
CustomersCSV import or migration appPasswords cannot be moved; customers set new ones
Order historyThird-party migration appNot handled by basic import; check app coverage
Pages and blog postsMigration app or manualFormatting is reviewed after import
Custom plugins and featuresApp or rebuildAssessed one by one

Shopify's own Store Migration app was in early access when we last checked, and order history needs a third-party app. We confirm the current options for your store.

Keeping old links working

WooCommerce and Shopify use different URL patterns, so old product and category links will change. Without redirects, links from search results, emails and other sites lead to error pages.

Shopify supports redirects, including bulk import by CSV, but with limits: redirects only apply when the old address no longer exists, some reserved paths such as /products and /collections cannot be redirected from, and each international market subfolder needs its own redirects. We build the redirect list from your current URLs and test a sample after launch.

How the migration is planned

  1. Inventory

    List products, customers, orders, pages, plugins and URLs on the current store.

    Output: Migration inventory

  2. Map and decide

    Decide how each item moves, which features need apps and which are dropped.

    Output: Data map and app list

  3. Build and import

    Set up the Shopify store and import data into it while WooCommerce keeps trading.

    Output: Store ready for review

  4. Redirects and testing

    Import redirects, place test orders and review imported data.

    Output: Launch checklist

  5. Launch

    Run a final data update, switch the domain and check redirects and orders.

    Output: Live Shopify store

A migration example

Illustrative example — not a client case study

Situation: A small homeware store on WooCommerce has around 150 products with colour variants, a few thousand customers and a custom gift-wrap option added by a plugin.

  1. Products and customers are imported, and variants are restructured into Shopify options.
  2. Customers are told they will need to set a new password at their next login.
  3. Gift wrap is reproduced with a product option app after comparing alternatives.
  4. Old product and category URLs are redirected using a CSV list, then sampled after launch.

What this shows: Most of the effort is in the custom feature and redirects, not the product import. This is typical of migrations.

Telling customers about the move

Customers notice a platform change mainly at login and checkout. Because passwords cannot be moved, returning customers need to know they will be asked to set a new one. A short message before launch, and a clear note on the login page afterwards, prevents confusion and support requests.

Other details matter too: order confirmation emails will look different, saved addresses may need re-entering depending on how customer data is imported, and any loyalty points or gift card balances need their own migration plan. We list these during planning so you can decide what to communicate and when, rather than discovering them after launch.

Questions about WooCommerce to Shopify migration

Will my customers need new passwords?

Yes. Passwords cannot be transferred between platforms, so customers set new ones. We plan a clear message to explain this.

Can order history be moved?

Usually through a third-party migration app. Coverage varies, so we check which order details the chosen app supports before recommending it.

Will I lose my search rankings?

Any platform change carries some risk. A complete redirect list, unchanged content where possible and checks after launch reduce it. Nobody can guarantee rankings.

Can WooCommerce keep running during the migration?

Yes. The Shopify store is built alongside, and a final update brings across recent changes before the switch.

What about my domain and email?

The domain is pointed to Shopify at launch. Email hosting is usually separate and should not be affected, but we check your settings first.

Sources referenced

Platform features, guidance and rules change. We check the current versions before committing to an approach. This page is general information, not legal advice.

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